Jo Malone says she is ‘surprised and very sad’ over Estée Lauder lawsuit

THE WHAT? Jo Malone has spoken out for the first time about Estée Lauder’s lawsuit over her use of her name, saying she is “very surprised and very sad.”

THE DETAILS In an Instagram video, the founder of Jo Loves addressed the legal action tied to her collaboration with Zara, emphasising that both parties had made clear the partnership was “nothing to do with Jo Malone London.” Malone said the brands had gone “above and beyond” to differentiate the collaboration, which has been in market since 2019. The lawsuit centres on the use of her name on packaging, despite her previous agreement with Estée Lauder not to use it commercially in fragrance. The beauty group is seeking damages for alleged trademark infringement and breach of contract.

THE WHY? The situation underscores ongoing tensions between personal identity and trademark ownership, while highlighting how legacy agreements can resurface as brands evolve and collaborations expand.

Source: Instagram

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